Client Overview
Firm: ClickScale Performance
Industry: Performance Marketing
Company Size: 18 employees
Services: PPC, CRO, Analytics
ClickScale Performance runs high-volume ad campaigns with tight timelines. Their biggest challenge was ensuring campaigns launched on time without missing inputs or approvals. As clients increased, manual coordination became unmanageable.
The Challenge Before Cinqd
This created:
- Teams starting work without required inputs
- Missing or delayed client approvals
- Confusion around task ownership
- Campaign launch delays
This resulted in:
- Missed ad launch windows
- Client dissatisfaction
- Reduced campaign performance
The Solution: Implementing Cinqd ERP
Dependency-Based Task Workflows
- PPC and CRO tasks only triggered once inputs were received
Builder Forms for Client Inputs
- Structured questionnaires for briefs, access, and assets
Client Portal for Approvals
- Timestamped approvals with full audit trail
Automated Reminders & Notifications
- Clients and teams reminded automatically of pending actions
Results
- Campaign delays reduced by 47%
- Faster approvals and smoother launches
- Predictable execution across all accounts
- Less manual follow-up by account managers
Why ClickScale Chose Cinqd?
ClickScale chose Cinqd for its built-in structure that keeps fast-moving campaigns on track. Clear ownership and automated workflows helped the team avoid errors and launch campaigns on time.
